Case study · Amazon Ads

Simply Stocked:500% more sales in ten months.

“Taimoor and the team at Flairox are professional, responsive, and incredibly knowledgeable. I’m very happy to have them as a trusted partner, their expertise and proactive approach have made a real difference for our brand.”
Nick BonannoCEO, Simply Stocked
01 — The brief

Good products, uneven sales.

Simply Stocked is a US sublimation brand selling T-shirt rulers and tumblers. Several months after launch, sales were inconsistent and inventory was underutilised.

Flairox analysed operations, identified the key bottlenecks and put data-driven processes in place to drive consistent growth and profitability.

02 — Our strategy

Fix the leaks. Then scale.

A data-led Amazon strategy to improve visibility, ad efficiency and profitability through structured optimisation and targeted growth.

01

Account & market audit

A full review of campaigns, listings and competitors to identify performance gaps and untapped keyword opportunities.

02

Campaign optimisation

Added negative keywords, paused low performers and launched manual campaigns to strengthen targeting and maximise ROI.

03

Keyword expansion

Used auto campaigns to collect data, then moved high-performing search terms into manual campaigns for better control and scalability.

04

Competitor targeting

Deployed Sponsored Product and Display campaigns targeting competitor ASINs to capture high-intent traffic at efficient CPCs.

05

Listing optimisation

Enhanced titles, bullet points and descriptions for stronger indexing, improved CTR and higher conversion rates.

06

Scaling & efficiency

Increased budgets on top-performing campaigns while protecting profitability through ongoing bid adjustments and performance tracking.

This focused, data-driven strategy turned underperforming campaigns into a consistent source of profitable growth.

03 — The results

Ten months. Five times bigger.

500%Increase in sales
+$15,000Increase in monthly profit
22%ACOS achieved

Within ten months of management, monthly sales grew from $19,700 to $120,700, a 500% increase. The brand added $15,000 in monthly profit and held an efficient 22% ACOS, transforming a previously unprofitable account into a scalable, high-performing business.

The part where you book a call.