"Taimoor and the team at Flairox are professional, responsive, and incredibly knowledgeable. I’m very happy to have them as a trusted partner, their expertise and proactive approach have made a real difference for our brand.”
Nick Bonanno, CEO @ Simply Stocked
The Brief.
Our client is a US-based entrepreneur who launched a sublimation brand selling t-shirt rulers and tumblers. After several months, sales were inconsistent and inventory underutilized. Flairox analyzed operations, identified key bottlenecks, and implemented data-driven processes to drive consistent growth and profitability.
Our Strategy.
We built a data-led Amazon strategy for Simply Stocked to improve visibility, ad efficiency, and profitability through structured optimization and targeted growth.
- Account & Market Audit: Conducted a full review of campaigns, listings, and competitors to identify performance gaps and untapped keyword opportunities.
- Campaign Optimization: Added negative keywords, paused low-performing ones, and launched manual campaigns to strengthen targeting and maximize ROI.
- Keyword Expansion: Used auto campaigns to collect data, then shifted high-performing search terms into manual campaigns for better control and scalability.
- Competitor Targeting: Deployed Sponsored Product and Display campaigns targeting competitor ASINs to capture high-intent traffic at efficient CPCs.
- Listing Optimization: Enhanced titles, bullet points, and descriptions for stronger indexing, improved CTR, and higher conversion rates.
- Scaling & Efficiency: Increased budgets on top-performing campaigns while maintaining profitability through ongoing bid adjustments and performance tracking.
The Results.
500%
Increase in
Sales
+$15,000
Increase
in Profit
22%
ACOS Achieved
Within 10 months of management, monthly sales grew from $19,700 to $120,700, a 500% increase. The brand achieved a $15,000 rise in monthly profit and maintained an efficient 22% ACOS, transforming a previously unprofitable account into a scalable and high-performing business.