“Great job by the Flairox team! We’ve worked with other people and agencies before, but it was with Flairox that we significantly improved our results and were able to move forward in our development. The team is very responsible and always strives to do more than they promise. We highly recommend their services!”
Strong product, weak ads.
Rightcar Solutions came to us to improve their Amazon ads performance. Their hero product, car plate frames, had been selling on Amazon since 2019, but high ACOS and low profitability were limiting results.
Previous product launches had also fallen short, and they needed expert support to fix their ad strategy and grow efficiently.
Less waste. More control.
A structured ads strategy focused on reducing waste, establishing control and setting the foundation for long-term, scalable growth.
Audit & market discovery
A full audit of the ad account and competitor landscape to uncover inefficiencies, missed keyword opportunities, and gaps in campaign structure and targeting.
Campaign restructure
Rebuilt campaigns with proper segmentation and manual control, replacing auto-heavy setups. Introduced negative targeting and bid caps to reduce wasted spend and improve efficiency.
Ad format expansion
Launched Sponsored Brand and Display campaigns for the hero product to boost visibility, plus broad match discovery campaigns to uncover untapped, low-CPC keyword opportunities.
Product strategy segmentation
Defined performance tiers across the catalog. Scaled high-performing hero products, set moderate growth targets for secondary SKUs, and started liquidation strategies for underperformers.
Scalable growth & spend control
Scaled high-performing campaigns incrementally while keeping ACOS under control, with routine bid adjustments and performance checks to guide growth without overspending.
This approach brought clarity, control and consistency to the account, laying the groundwork for long-term, scalable success.