Flairox
Flairox
Flairox
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Optimize any Amazon listing in 30 seconds — Try it free → · 2 listings, no credit card, no catch.2 free listings. No card needed.

“Working with your Amazon service has been a game-changer for us at PerfectTed. From day one, your team brought professionalism, responsiveness, and strategic insight. You helped us streamline listings, optimise ad spend, and grow revenue consistently. The support has felt like an extension of our own team, we genuinely wouldn’t be where we are on Amazon without you.”

Levi Levenfiche, Co-founder @PerfectTed

The Brief.

PerfectTed came to us to improve their Amazon ads performance. With strong branding and £90,000 in monthly sales in their first six months, they had proven demand, but their ads were inefficient, with an ACOS of 90%. They needed a more effective strategy to scale sales and reduce wasted spend.

Services.

Amazon Ads Management | Inventory Management | Amazon Account Management | Listing Optimization

Our Strategy.

We built a data-led Amazon ads strategy designed to improve efficiency, grow visibility, and scale profitably, starting with a lean budget and expanding based on performance.
  • Account and Market Audit: Conducted a full review of the client’s Amazon Ads account and competitive landscape to identify key gaps, keyword opportunities, and category benchmarks.
  • Visibility and Ranking: Launched low-bid Sponsored Product campaigns (manual and auto) focused on long-tail and loose match keywords to expand reach and improve organic ranking on secondary terms.
  • Brand Awareness: Started Sponsored Brand video ads targeting branded and competitor keywords to showcase the full product range and engage both new and existing customers.
  • Competitor Targeting: Ran Sponsored Product and Sponsored Display campaigns targeting competitor ASINs to divert high-intent traffic and increase market share at an efficient CPC.
  • Scaling and Efficiency: Increased ad spend on top-performing campaigns twice weekly, while using negative targeting to avoid branded terms and reduce organic cannibalization.
  • Product Diversification: Shifted focus from a single hero product to include a high-margin second best-seller, supported by A/B testing and category-level campaigns to drive sustainable growth.
This structured, multi-layered strategy balanced reach, efficiency, and long-term growth, turning a cautious test into a high-performing sales engine.

The Results.

180%

Increase in
Monthly Sales

+ £59k

Increase
in Profit

#1

Sub-category
BSR

8.4

ROAS Achieved

In just five months, monthly sales grew by 180%, increasing from £90,000 to £250,000. Even with added ad spend, gross profit rose by £59,000, and the brand climbed to the #1 spot in its sub-category. The performance validated Amazon ads as a high-impact growth channel and marked a clear win for both PerfectTed and Flairox!